University of Sunderland

Master of Business Administration (Marketing) - London Campus

* Exceptions may apply.  Please see Fees and Finance for further information.

Introduction

This internationally recognised programme will accelerate your career development into highly paid, management positions. Aimed at graduates with significant business and/or management experience, it will significantly enhance your capability to function as a senior manager within a wide range of commercial and service organisations.

You will develop your strategic management knowledge, competence and problem-solving ability. You will also become familiar with marketing, international management practice, and the development of effective business cultures and performance enhancement.

Your learning experience will be reinforced through working in culturally diverse peer action learning sets. These will be the basis for team-based activity and action research. They will allow you to network and benefit from your fellow student's knowledge and experiences.

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Course Content

Term 1

• Financial Management and Control
• Managing and Leading People
• Operations Management
• Marketing Management

Term 2

• International Business Environment
• Global Corporate Strategy
• Information Management

Plus one Option from:

• E-Marketing
• International Marketing

Term 3

• MBA Dissertation (Marketing)

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Entry Requirements

Students will normally have obtained an undergraduate degree and should be able to demonstrate in their application their ability to operate in a managerial role.

Students can demonstrate how they have obtained relevant organisational experience in a range of ways: internship, work placement, graduate project, voluntary work, work in family business or similar. This might be demonstrated across a range of short assignments and tasks cumulatively up to approximately three months. Details should be clearly provided and documented wherever possible by the students in the application statement.

Where students have not completed a first degree students will be considered if they can demonstrate an academic achievement up to an advanced level diploma in any subject area or equivalent and have five years verifiable and relevant work experience at a managerial or professional level.

Other non-standard applicants will be judged on the basis of their suitability and ability to study based on prior qualifications and depth and breadth of managerial experience.

Students will be required to demonstrate a relevant standard of English (IELTS 6.0) where their first language is not English.

 This programme will run:

January/April/August/October

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Fees and Finance

The fees for this course are as specified in the table at the top of the page.

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Teaching and Assessment

You will be taught through seminars, simulations and project work.

Assessment is through presentations, reports, work-based action research, and peer and self-assessment.

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Career Opportunities

Previous students hold positions such as chief executive of a regional authority, business development manager for an automotive supplier, regional manager for a major building society and directors of major public service practices: nursing, housing and personnel.

A number of ex-students have gone on to work in consultancy practice - for example, PricewaterhouseCoopers in Germany, and international roles in the electronics industry in the Netherlands

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Facilities

Our London Campus (http://www.sunderland.ac.uk/londoncampus/) is situated in the heart of Canary Wharf, London’s vibrant business district.

Students are provided with state-of-the-art facilities which have benefited from a £4million investment, including a modern and practical library, IT facilities such as WiFi and a large computer suite, a relaxing students’ lounge and a Live Campus online learning portal.

Cutting edge technology, expert support and a career-focused approach provide the ideal environment for you to launch your business career.

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