Fashion Product and Promotion BA (Hons)

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If you are applying for the part-time course or from outside the UK/EU, click apply now.

Course starts: 17 September 2018Apply now

If you are applying for the full-time course from within the UK/EU, click apply now.

Course starts: 17 September 2018Apply now

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Explore every aspect of the Fashion Industry. Get to grips with the latest trends. Graduate and join a growing and exciting industry.

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Explore every aspect of the Fashion Industry: develop concepts, create designs, construct garments, understand retail concepts, and plan and manage events. You will establish your own brand; from creating your own branding and marketing to graphic design and visual merchandising.

Our industry experts will support you to uncover your specialism. You will build core skills in fashion design, illustration, graphic design, textiles, photography, branding and product development all with a focus on Fashion.

Final projects show the breadth of the course and have included; fashion lines, fashion magazines, homeware lines, branding and marketing campaigns and season portfolios for major high street stores.

Get a grounding that will launch your fashion career in an industry that is worth £26 billion and employs over 800,000 in the UK alone. Graduates have gone on to work for Abercrombie and Fitch, River Island, Debenhams, TopMan, All Saints and Matalan in roles within design, brand development, fashion publishing, production, PR and fashion retail.

Come and find out more at one of our Fashion Focus days for prospective students.

Please note, this course is under review. The course title and modules are subject to change.

Why us?

  • Our Fashion and Textiles courses are 14th in the UK according to The Guardian University league tables 2018
  • 94.2% of our graduates are in employment or further study within six months of graduating, according to DLHE 2015/16 (based on UK undergraduate students)
  • You’ll have access to a large range of industry standard equipment and resources, well-equipped workshops and state-of-the-art digital design suites
  • This course is unique in the North East, offering a broad based study of the wider fashion industry, underpinned with core digital skills which prepare students to enter a variety of exciting job roles
  • The direct value of the UK fashion industry to the UK economy is £26 billion; up from £21 billion in 2009 with 800,000 people working in fashion in the UK
  • Access to FabLab Sunderland on City Campus, part of a global network of digital fabrication spaces that provide 3D printers, laser cutters, vinyl cutters and a CNC router

Course structure

On this course you will  experience the complete fashion process, from research and concept, right through to promotion and branding and the delivery to the customer of a professionally marketed product. At the end of your first year you will have designed and created a digital fashion look book, studied design development and created a technical pack, having studied the basics of pattern cutting and garment construction.

In your second year you will design, produce and illustrate an original outfit which is shown and promoted in our in-house gallery. You will go on to work together to produce a fashion event in the city, including a catwalk show of your designs. You’ll learn as you go, liaising with venues, planning music, branding and marketing the event and not forgetting creating pieces for the show. The proceeds of the event will support you in your final year as you prepare for your graduate show, which will be visited by industry experts and potential employers. 

In your final year you will create a professional portfolio and undertake a major project which is shown to the public at our Degree Show on campus.

Teaching is almost entirely practical and studio based, supported by lectures, seminars, tutorials, e-learning and independent learning. Assessment is almost totally through coursework.

Part-time study

If you study this course on a part-time basis you will typically complete 40-80 credits in a year, rather than the 120 credits of full-time students. All modules are taught during the day time and you will be studying alongside full-time students.

View our student galleries.

Year 1 (national level 4):

  • Introduction to Fashion Product (40 credits)
  • Introduction to Design Practice and Fashion Promotion (60 credits)
  • Design Theory 1 (20 credits)


Some modules have prerequisites. Read more about what this means in our Help and Advice article.

Year 2 (national level 5):

  • Advanced Fashion Product (40 credits)
  • Advanced Fashion Promotion (40 credits)
  • Advanced Fashion Illustration and Portfolio (20 credits)
  • Design Theory 2 (20 credits)

Final year (national level 6):

  • Professional Portfolio (40 credits)
  • Design Research Project (20 credits)
  • Design - Major Final Portfolio (60 credits)

Priestman Building,
Green Terrace,


  • FabLab Sunderland offers a diverse range of specialist digital design and fabrication equipment. Based at the Hope Street Xchange in Sunderland city centre, it is a creative space where anyone can make (almost) anything. Our students gain free access to FabLab's machines which include:

    • Epilog laser cutter
    • ShopBot CNC router
    • The Roland Modela MDX-20 milling machine
    • Roland Vinyl cutter GS-24
    • Dimension 1200es Series 3D Printer – ABS plastic (large capacity 3D printer)
    • Ultimaker 2 (small scale 3D printer)
    • Ulitmaker 2 Extended (medium scale 3D printer)
  • We offer excellent facilities and resources for each strand of the course, such as well-equipped workshops featuring fabric printers, laser cutters, top of the range design suites and industrial sewing machines.

    Facilities include:

    • State of the art workshops
    • Project spaces
    • Open-access Apple Macs and Wacom Cintiqs
    • Industrial sewing and embroidery facilities
    • Fabric printers
    • Student gallery
    • Metal and wood workshops
    • Students also have access to facilities within FabLab Sunderland, on campus.
    Facilities for fashion and textiles
  • The University Library subscribes to a comprehensive range of academic journals and databases so you can access reliable and up-to-date information.

    Our experienced Library team provide a high-quality service and are sensitive to the requirements and working methods of our students. A dedicated Academic Liaison Librarian supports students and staff in the arts, design and performing arts disciplines.

    Students are encouraged to develop their research skills, working with lecturers and library staff to cultivate their knowledge of contemporary and historical perspectives of art and design, as well as the wider contexts of their subject.

    The key resources for your course include:

    Discover: The Library’s multi-disciplinary search tool

    Art Full Text: A major resource for media and arts information

    JSTOR (short for ‘Journal Storage’): Giving access to important journals across the humanities, social sciences and sciences

    Lexis: A major resource on full-text newspaper articles and legal information

    Library Services - arts and design


This course is based at the Priestman Building, the main base for art, design and performance on City Campus. Thanks to a major renovation programme, the Priestman Building provides state-of-the-art teaching space and resources as part of a vibrant and creative learning environment.






Entry requirements

Our typical offer is

  • GPA 3.0 or above from High School Diploma along with one of the following at the required grade - SAT I and SAT II, ACT or Advanced Placement

If your qualification is not listed above, please contact the Student Administration team at for further advice.

We also require three passes at GCSE grade C or above, which must include Mathematics and English Language, or an equivalent qualification, for example; a minimum of Level 2 Key Skills in Communication and Application of Number. If you have studied for a new GCSE for which you will be awarded a numerical grade then you will need to achieve a grade 4 or above.

If English is not your first language we will require an International English Language Testing System (IELTS) with an overall score of 6.0 and at least 5.5 or higher in each component: reading, writing, listening and speaking. An alternative approved Secure English Language Test (SELT) can also be considered if the applicant's element scores are equivalent to those required for IELTS.


If the above criteria is met you will be asked to attend an interview. For this interview please prepare a portfolio of work, which should be simply mounted and accompanied by preparatory work. Sketchbooks are an important feature of your preparatory work and should be included. Where possible, 3D and large 2D work should be photographed. Digital and screen-based work should be saved on a CD or memory stick.

If you are an international applicant, please supply your portfolio on a CD.

Suitable items for a portfolio include:

‡ Drawing: examples of observed drawing and exploratory drawing

‡ Projects: evidence of project work together with your sketchbooks and development work

‡ Self-initiated work: that you have done out of personal interest

‡ Research: examples of various forms of investigation undertaken for projects

‡ Writing: examples of reports, essays or journals

Fees and finance

Full-time fees

The annual fee for this course is:

  • £9,250 if you are from the UK / EU
  • £10,750 if you are an international student

Part-time fees

The part-time fee for this course is £5,000 per 120 credits.

If you are not sure whether you qualify as a UK, EU or international student, find out more in our Help and Advice article.

Take a look at the Your Finances section to find out about the scholarships and bursaries that may be available to you.

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This information was correct at the time of publication.

City Campus by night


The UK fashion industry is worth £26 billion to the economy and growing. More than 800,000 people are working in fashion in the UK and we want you to be part of it. We'll prepare you to work in areas including: fashion design, brand development, fashion publishing, production, design consultancies, PR and fashion retail.

To enhance your visibility to employers, we encourage you to participate in competitions and exhibitions. Final year students exhibit at their own Degree Show, attended by industry professionals.

Career options

The main destinations for graduates are expected to be fashion-related creative industries. These include design, brand development, fashion publishing, production, design consultancies, PR and fashion retail. Some graduates may become freelance consultants or self-employed designers, or go on to further study or teacher training.

Past graduates have gone on to work for well renowned design companies such as Abercrombie and Fitch, River Island, Debenhams, TopMan, All Saints and Matalan.

Work placement guarantee

All students studying on-campus undergraduate Fashion Product and Promotion courses can take up a CV-enhancing work placement, a University-led industry initiative, or a professional and business development boot camp. By the term placement, we mean we are offering you a taste of the industry which might last anything from two days to four weeks on a part-time basis.

Fashion events

Get real life experience. BA (Hons) Fashion, Product and Promotion students organise their own fashion event in the city in their second year. Working together to liase with venues, planning music, branding and marketing, booking models and not forgetting creating pieces for the show. Previous events have included a fashion film premiere, a catwalk show, a dance performance and DJ. The fundraising event, which is part of an event planning module, helps the students raise money for their final year Degree Show.


  • The course offers the ability to come at fashion from any angle.
    Adam King

    Adam King

  • I’m hoping to work in London or Manchester once I graduate this summer.
    Annabelle Preston

    Annabelle Preston

  • The great thing about the course is all the tutors have worked in the industry.
    Chloe Rodgers, Fashion Product and Promotion graduate

    Chloe Rodgers

  • The lecturers from my course were amazing, and a real asset to the University!

    Georgia Nichol

  • It's amazing working with people who are so interested in what they do.
    Kate Cluness, Fashion Product and Promotion graduate

    Kate Cluness

  • This year I began my dream job as a menswear designer for Abercrombie & Fitch in Ohio.
    Sophia Ramsey, Fashion Product and Promotion graduate

    Sophia Ramsey

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