If you are applying for this course from outside the UK, click apply now.
Course starts: 16 October 2023Apply now
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If you are applying for this course from outside the UK, click apply now.
Course starts: 16 October 2023Apply now
Build on your existing knowledge. Prepare for roles in marketing management, marketing analysis and marketing communications. Graduate and embark on a rewarding career.
Join our well-established undergraduate course at Stage 3 (final year) and top-up your existing qualification to a full degree in just one year of study.
BA (Hons) Business and Marketing Management forms part of our suite of business courses. Compared to the core Business Management course, it has a greater focus on skills and knowledge related to marketing. Modules studied include marketing strategy, strategic integrated marketing communications, consumer psychology, managing projects, strategic management and e-marketing strategy.
Please note that you will be joining our BA (Hons) Business and Marketing Management degree at Stage 3, final year entry.
Teaching methods include a mix of lectures, seminars and ‘surgeries’. You will spend significant amounts of time in independent preparation and assignments.
Compared to HND level, you will be expected to work much more independently and take greater responsibility for your own learning.
Your progress will be assessed by individual assessments, such as, case studies, blogs/vlogs and written reports.
We don’t currently display entry requirements for United States. Please contact the Student Admin team on studentadmin@sunderland.ac.uk or 0191 515 3154.
The typical entry requirement is successful completion of an HND or its equivalent as follows:
We will consider applications from applicants who do not hold one of the qualifications listed above but do hold an equivalent professional qualification at Level 5. Please email the Student Administration Team for further details at studentadmin@sunderland.ac.uk.
If English is not your first language, please see our English language requirements.
The annual, full-time fee for this course is:
*European Union (EU), EEA (European Economic Area), and Swiss nationals who do not qualify for the EU Settlement Scheme are classed as international, however, for 23/24 admission you will receive a European student fee scholarship and will pay the home tuition fee rate for the duration of your studies. The discounted fee will be reflected in your offer letter. Learn more in our Help and Advice article.
Take a look at the Your Finances section to find out about the scholarships and bursaries that may be available to you.
This information was correct at the time of publication.
As a graduate from this course you'll have excellent skills and knowledge in marketing strategy and project and strategic management. You’ll be ready to step into a marketing role in a wide variety of industries across the world.
Some of the companies which employ our Business graduates include Procter & Gamble, Nike, Adidas, Microsoft, IBM, Marriott Hotels, Starbucks and the public sector.
The University supports student-led initiatives that help you gain practical experience of management. The Business Student Society organises events and guest speakers, as well as attending tours of various companies. With its professional approach, it’s a great way to put into practice the lessons about how to make organisations function effectively. There is something for every student who is studying a subject related to business.
Our invitations to guest speakers allow you to listen to people who are already in the type of management position that you may one day hold. Recent speakers include Mike Johnson, CEO of Castrol and Executive Vice President of BP, James Ramsbotham, CEO of the North East Chamber of Commerce, Bernie Callaghan, shareholder and former CEO of Leighton Group, Louise Hunter, Director of Corporate Affairs, Northumbria Water, as well as other representatives from a number of our region’s largest employers.
Visiting speakers help you relate academic learning to the real experience of people who have already progressed in their careers. It’s all part of broadening your learning so that you’re prepared not just for exams but for life.
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The University of Sunderland is collecting this data in order for you to receive information on your chosen subject(s). Your information will be stored securely in our Customer Relationship Management system which is provided by a 3rd party and used only for the administration and provision of this information. Should you choose to opt in to further communications we will also use your information to facilitate other useful marketing information based on your preferences. Further information on how your data is stored and used can be found in our Privacy notice - marketing.