Events Management with Integrated Foundation Year BA (Hons)

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This is a four-year version of our popular BA (Hons) Events Management course, with an integrated foundation year. Study a course informed by world leading research. Undertake paid placements. Graduate and embark on an exciting career.

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This BA (Hons) Events Management with Integrated Foundation Year course combines theoretical modules with practical placements, so that when you graduate you are work-ready. Practical modules include 'Staging Events' in year 2 and 'Managing the Event' in year 3. You’ll also organise events from day one at University, and paid placements will help you gain critical knowledge on the management of events as well as gain work experience.

Why us?

  • Our Hospitality, Event Management and Tourism courses are 4th in the UK according to The Guardian University league tables 2018
  • 'World-leading' research in Leisure and Tourism, according to the latest Research Excellence Framework (REF)
  • Available as 4-year sandwich course, on which you can engage in a one year industrial placement
  • We are a University that is nationally recognised for supporting learners particularly from non-traditional backgrounds and many students come to us with no formal qualifications but with valuable work experience
  • National and international work experience opportunities
  • Local national and international field visits including study abroad opportunities
  • 95% of our BA (Hons) Events Management students are in employment or further study within six months of graduating, according to DLHE 2015/16 (Based on UK students)

Course structure

Teaching methods include lectures, seminars, workshops, group work, fieldwork and e-learning. There is an emphasis on developing independent study skills. You will also have opportunities to present ideas and information to other students and develop concepts and analyses within groups.

As well as assessments that count towards your final degree, there are also on-going assessments to provide feedback and consolidate your learning. Assessment methods include written coursework, projects, presentations, practical exercises, time-constrained exams and a major project.

Foundation Year

The Business and Tourism Integrated Foundation Year includes four modules: 

  • Foundations of Business and Tourism (40 credits)
  • Practical Numeracy Skills (20 credits)
  • Foundation Project Module (20 credits)
  • Succeeding at University and Beyond (40 credits)


Some modules have prerequisites. Read more about what this means in our Help and Advice article.

Year 1 (national level 4):

  • Study Skills for the Hospitality Sector (20 credits)
  • Fundamentals of Events (20 credits)
  • Staging Events (20 credits)
  • Impacts of Festivals and Events (20 credits)
  • Experiencing the Event (20 credits)
  • Marketing and Business for the Hospitality Sector (20 credits)

Year 2 (national level 5):

  • Research Methods for Tourism, Hospitality and Events (20 credits)
  • Consultancy for Tourism, Hospitality and Events (20 credits)
  • Managing the Event (20 credits)
  • MICE: Meetings, Incentives, Conferences and Exhibitions (20 credits)

Optional modules:

  • Events Fieldwork (20 credits)
  • Cultural Tourism Festivals and Events (20 credits)
  • Exploring Human Resource Management in Hospitality Environments (20 credits)

Year 3:

  • Work placement (optional)

Final year (national level 6):

  • Contemporary Issues in Events (20 credits)
  • Sports Tourism and Mega Events (20 credits)

Optional modules:

  • Event Planning for Cities (20 credits)
  • Events and the Creative Industries (20 credits)
  • Events Fieldwork 3 (20 credits)
  • Events Major Project (40 credits)
  • Service Quality (20 credits)
  • Leadership and Management for the Hospitality Sector (20 credits)

The Reg Vardy Centre,
Sir Tom Cowie Campus,


  • You can access free Wi-Fi throughout the University campus, so you can work from anywhere. If you don't want to carry a laptop around, just use one of the University’s PCs or Apple Macs. We have hundreds of computers for you to use in the Murray Library, St Peter's Library, and the David Goldman Informatics Centre. If you ever have any technical problems, just ask the friendly helpdesk team.

    IT provision
  • The St Peter’s Library contains over 31,000 books related to business, economics, management, human resources, marketing, strategy and tourism, with many more titles available through the inter-library loan service. We also subscribe to a comprehensive range of print and electronic journals so you can access the most reliable and up-to-date academic and industry articles.

    Library Services - St Peter's Library


You’ll be based at The Reg Vardy Centre, on the Sir Tom Cowie Campus at St Peter’s. The Reg Vardy Centre is a modern building with views of the river, and just a short walk from both the coast and Sunderland town centre.

Entry requirements

The Integrated Foundation Year is specially designed to support you where you have just missed the grades required for direct entry onto a three-year degree, or if you have relevant work experience and are now looking to broaden your subject knowledge but want more time to develop study skills before starting your degree.

Entry requirements are provided for guidance only and we may offer you an entrance interview which will help us determine your eligibility for your chosen degree. This enables us to consider making you an offer if you are perhaps a mature student who has been out of education for a period of time, or you have gained significant knowledge and skills through employment rather than traditional education.

Eligible entry qualifications:

1. Normally a minimum of three Level 2 qualifications (NVQ, GCSE or equivalent ), including Maths and English at grade C or above** and a minimum of 40 UCAS tariff points from Level 3 qualifications (e.g. A or AS Levels, BTEC certificates/diplomas, access courses or equivalent)
2. Demonstrable evidence of appropriate knowledge and skills acquired from at least three years of post-school work experience.

If you are unsure of whether you think you might be suitable for the course, please contact us!

** If you have studied for a GCSE which has a numerical grade then you will need to achieve a grade 4 or above. Equivalent alternative qualifications are also accepted, such as Level 2 Key Skills in Communication and Application of Number. If you have not achieved a grade C in Maths and English we may be able to work with you to ensure that you are able to gain these in the first year of the course, depending on your experience.

If English is not your first language, please see our English language requirements.

For more information about Integrated Foundation Year programmes, including more detailed module information, please see our Help and Advice articles.

Fees and finance

The Foundation Year will be £4,000. For the following three years, the annual fee will be £9,250, but you will receive £1,250 cash-back in the first and final year of the three years.

In addition, you will receive free travel across the Tyne and Wear region, and you may be eligible for means-tested scholarships if you are from a low-income household.

Register with StudyPLUS and enjoy up to £200 worth of books and university study essentials.

If you are a full-time UK student you will be eligible to receive financial support to cover your fee and maintenance loan for the full four years.

Please note, this course is not available to international students.

If you are not sure whether you qualify as a UK, EU or international student, find out more in our Help and Advice article.

Take a look at the Your Finances section to find out about the scholarships and bursaries that may be available to you.

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This information was correct at the time of publication.

The Sir Tom Cowie Campus at St Peter's by night


Our Hospitality, Event Management & Tourism courses are 1st in the UK for Satisfaction with Teaching, according to The Guradian University league tables 2018.

The organisation of events like the Olympics, music festivals, and business conferences is varied and fast-moving work. The content of our course and its wide opportunities for practical experience will give you an advantage when it comes to applying for stimulating jobs, and many of our graduates progress to job roles such as events manager, heritage tourism manager, festival co-ordinator, exhibitions organiser and corporate events manager.

Career destinations

Many of our graduates from courses related to tourism, hospitality and events go on to work within these fast-moving industries. Job roles include events manager, heritage tourism manager, festival co-ordinator, exhibitions organiser and corporate events manager.

In addition, you will have a broad set of transferable skills that will equip you for a much wider range of graduate-level employment. Your course could also be a stepping stone to further study and research.

Field trips

The course involves visits to a range of tourism and hospitality venues and initiatives.

These visits are local to the North-East, national throughout the UK, and international to destinations such as Dublin, Prague, Barcelona and New York.

Paid placements

To further enhance employability we encourage you to undertake a 48-week placement between your second and final year. It effectively becomes a third year of a four-year course. Placements are generally paid, with an average salary of £14,000-£18,000 a year depending on your location.

Placements are an excellent opportunity to put your learning into practice and understand the context for your new knowledge. The contacts made during placements can also be valuable for future job offers.

We will support you at every stage of the placement process, from finding suitable placements, to checking that everything is going well, and to making a final assessment of your performance during the placement. Recent placement employers include: IBM, Procter & Gamble, BT, Nissan, Marriott Hotels, PricewaterhouseCoopers and Adidas.

  • The Events Management course is a life experience and the first step to a career.
    Sherry Wang, Events Management student

    Sherry Wang

Meet our academics