Course summary
The MBA (Marketing) is a globally respected qualification. It's designed to develop your strategic understanding of how to lead and grow a successful business, with a specific focus on marketing. You’ll gain expert knowledge in areas such as:
- Brand strategy
- Customer insights
- Digital marketing
- Global marketing management.
This knowledge will give you the tools to specialise in the marketing side of business leadership.
As part of your experience, you’ll meet and learn from real business leaders through our employer engagement programme. Past speakers have included the Head of Sales and Marketing at Divine Chocolate and the CEO of Sunderland Football Club. These sessions are a fantastic way to explore different career options or start building your professional network.
The MBA is a demanding qualification, but it’s also valued and respected by employers. It shows that you’re committed and capable of leading in a business environment. You’ll gain practical experience, learn from experts, and have access to a range of opportunities through our strong industry links.
Our graduates have gone on to secure roles with top organisations worldwide. These include:
- Microsoft
- Sage
- HSBC
- IBM
- Enterprise
- Nissan
- Accenture
- Procter & Gamble
- Merck & Co
- Barclays
- Marriott Hotels
- Viacom 18
- PricewaterhouseCoopers
- Adidas.
This course is also available to study through our Global Partnerships.